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AFTER HOURS CREATIVE BLOG

  1. How to determine your foil stamping area

    If you are looking for a quote for foil stamping, we will need to know the foil size area to provide a cost. You can do this one of two ways. The first is by providing your artwork along with quote request. As long as the artwork is supplied at the final size for foiling, our team will be able to quickly work out the die size and price the job for you. If your artwork is not finalised yet, you can simply provide the height and width dimensions of the foil area, and we can work from those. The easiest way to work out the height and width dimensions is to imagine drawing a box around all of your artwork elements that will be foil stamped. In the example above a pink box has been drawn around the artwork elements intended for foil stamping. If we didn’t have the artwork we could guestimate that we want our foil area around 12.5cm x 19cm. The main thing is to ensure that the box around your foil elements includes everything that will be foil stamped.

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  2. 8 Benefits of using coloured card stocks for printing

    8 Benefits of using coloured card stocks for printing

    Are you curious what the fuss is all about when it comes to coloured card stocks? If so, read on to discover our top 8 benefits of using coloured card stocks and why they can take your print media such as business cards, stationery and invitations to the next level. We've covered everything from free spot UV type effects to finding out more about those really cool duotone edges!

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  3. How does foil stamping work?

    How does foil stamping work?

    Foil stamping is the application of metallic and special effect foils to paper or card. The process involves using an etched metal die (also called a block or plate) manufactured from either magnesium, brass, or copper, which is heated to the required temperature and stamped into the paper or card stock. The foil sits between the die and the card; when the heated die makes contact with the foil the heat actives the adhesive on the back, which along with the force of the stamping, adheres it to the paper or card stock with a slight indentation/deboss.

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  4. What is a foil stamped card?

    What is a foil stamped card?

    Foil stamped card is card stock which has had metallic or special effect foil applied to it using a combination of a heated metal die, and pressure from a foil printing press. The metal die is etched from an artwork file and then loaded into a foil press where it is heated to the required temperature. A roll of the chosen foil colour is then loaded on to the press between the die and the card stock. When the heated die makes contact with the card, the heat activates the adhesive on the back of the foil, and it is applied to the card surface.

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  5. New Product: Holographic Business Cards

    New Product: Holographic Business Cards

    After receiving a lot of requests for holographic business cards with almost full coverage of holographic foil stamping, which can be expensive to produce, we have added a brand-new holographic card stock to our range. This rainbow iridescent card stock changes colour in the light and has a unique coating on the surface which allows us to print full colour designs.

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  6. What are the differences between foil stamping and digital toner foiling?

    What are the differences between foil stamping and digital toner foiling?

    This is something we get asked a lot. Many of our customers have approached a company for a foiled business cards only to be dissatisfied with the result. When they send us the card for reference it is obvious to us that the supplier has used digital toner foiling but the customer does not know the difference. The technology for digital foiling is continuing to improve year on year however the most popular machines rely on fusing foil with black toner. With the latest technology, some machines can apply foil digitally on top of spot UV. This creates a better result and can even achieve a nice raised digital foil embossed finish; however, it still cannot capture the level of detail or quality of finish that foil stamping is able to achieve. Image credit: Craftchatterbox

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  7. How to Make Luxury Business Cards

    How to Make Luxury Business Cards

    Typically, the chosen finish/look of your luxury business card is a combination of personal preference and what fits your brand, as well as, your budget. There are so many options to choose from when it comes to luxury business cards. Finishing options include: Spot UV, foil stamping, textured card, duotone edges, colored cores, thermography, foil edge gilding, die cutting, metallic mirror finish, holographic, cotton finish, die cutting the cards into unique shapes, duplexing stocks for a multi-level card and much more! Unless you have a clear idea of what you’d like, it is always worthwhile to explore some samples first, as well as, looking online at cards for ideas. We have a gallery of projects which serves as great inspiration for a myriad of our customers. It’s also wise to speak to companies that specialise in business card printing, to get some advice regarding your artwork. Some special finishes have limitations and may not be suitable when it comes to your artwork.

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  8. What are compliment slips used for?

    What are compliment slips used for?

    Compliment slips have multiple benefits and should be a key staple within your business stationery. They are most often attached to something you are sending to a potential or existing customer. This may include an information pack, brochure, samples, or anything else you may wish to send out. Printed compliment slips are also often included as a thank you to your customer for their order. Rather than attaching a note on a scrap of paper, businesses use professional compliment slips that are printed with their logo/branding and contact details.

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  9. Why Do Companies Use Letterheads?

    Why Do Companies Use Letterheads?

    Letterheads are used globally daily. Companies use letterheads to relay important information to private individuals, other companies, and legal entities without the need of a phone call or email correspondence. When used correctly, a professional letterhead is also a highly effective marketing tool. Having a pre-printed letterhead is hassle free and saves time when there is a busy office needing to send out important letters quickly and efficiently.

    Featured image -Image source

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  10. How to Write and Make a Compliment Slip

    How to Write and Make a Compliment Slip

    To write and make a compliment slip is actually very easy if your company already uses Letterheads, then a Compliment Slip is just a smaller addition. Very often, the Compliment slip is used to make a small note and can be as short as a, Thank You, a few sentences or just your signature. To Make a Compliment Slip, you can choose any size, companies typically use a DL- 210mm x 99mm, this is a cost-effective size, because 3 Compliment slips will fit an A4 Sheet and this can be cost effective to produce. However, you can customise the size to suit your needs. It’s preferable to use both sides, the Logo or Company Name can have print finishing effects such as; Foil Stamping and spot UV, normal printing on the Front and on the reverse or the Company Address, Email and Telephone in print or foil. Print on the back is normally located on the top or bottom or both but would also include the text “With Compliments.” The blank area on the back of the slip should provide space to enable you to write a message to the recipient.

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  11. The Top Famous Company Letterheads

    Looking for some inspiration for your own letterhead? If so, check out the top famous company letterheads collection below! We realise that technically not all of them are companies, some are personal letterheads, however the owners are more famous than a lot of companies so they definitely deserve a mention! There are some famous letterheads below that were way ahead of their times such as Marilyn Monroe’s beautifully understated blind embossed letterhead. Check them out and let us know which is your favourite in the comments below!

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  12. Benefits of Backpack Advertising Kits

    Benefits of Backpack Advertising Kits

    Backpack advertising kits are an ideal portable display system for advertising events and offers, or for promoting your general marketing message while on the move. Backpack advertising kits consist of a special backpack, a sectional flag pole and a knitted polyester flag printed with your design. The backpacks can be reused and we are also able to supply the printed flags separately, enabling you to advertise different events and promotions without having to purchase a new backpack advertising kit each time. 

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  13. My logo resolution is too low for printing - What can I do?

    My logo resolution is too low for printing - What can I do?

    Many people contact us having been told their logo resolution is too low for printing, spot UV or foil stamping, or that the logo file is not the correct format. Every professional logo designer will supply you with your logo in various formats including a PDF, a high resolution JPEG, a PNG with a transparent background, a vector file and possibly a layered Photoshop file. Vector files are the most important, because they can be scaled to any size without loss of quality. They are the file format required for signage, vehicle livery, large format printing, as well as, print finishing effects such as foil stamping and spot UV. Vector files will have an .AI or .EPS file extension. If you've had your logo designed by a professional designer, make sure you ask for all of these file formats once the logo is completed and signed off. You will be asked for them as you move forward with your business and it will save you time and money having to have them recreated further down the line.

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  14. How to capture customer's attention online

    How to capture customer's attention online

    A common battle we all face in the business world is capturing and holding a potential client’s interest online. The technological age has bombarded society with information overload and the next page of information is only a click away. Trying to discern what will be inviting and engaging to a client can be difficult. It is a common theme many business owners contend with when dealing with an online presence. Injecting brand awareness that is unique and eliciting a response are the pivotal keys for sparking engagement.

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  15. 12 Habits of successful business owners and entrepreneurs

    12 Habits of successful business owners and entrepreneurs

    Like many other business owners, I strive to be the very best at what I do. I immerse myself in finding ways to improve my business strategies, enhance my client base and deliver a superior service. After all, my business is my livelihood as it is for millions of other small business owners. With that in mind, you may be asking yourself, "Is there something else I could be doing to enhance my business performance?" We live in a world where we constantly learn. One of the ways we can benefit is not to be afraid to observe and ask questions, especially other small business owners. Below are 12 habits of independently owned brands and their business habits:

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  16. 25 Low Cost Marketing Ideas For Your Business

    25 Low Cost Marketing Ideas For Your Business

    In need of some fresh marketing ideas to boost your business? Here are 25 ideas ranging from low cost to absolutely free! Some you may not have thought of before so dive in and give your business a boost!

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