Many times I encounter a client who gets dismayed with embossing versus debossing. I have to admit that when I first started learning about this trade that I also needed to be educated on the difference. The differences between the two is actually very simple, and they can be gorgeous embellishments to your print project. Let’s begin with embossing: This process entails taking a die and pushing on the back of the card stock. The result is a raised image on the front of your card stock. The image below demonstrates embossing. The front of the card has an embossed pattern with a foil blocked logo in the center. The pattern is intricate but extremely classy, highlighting the logo in silver metallic foil makes it the focal point of the card.
On the other hand, debossing involves making a depression on the front of card stock. This is also done by stamping a die into the card stock. Sometimes, you might see the term “blind debossing" as an option for a print project. This term simply means the indentation is left, as is, on the card stock. In this photographic example, we're showing blind debossing with the world continents. The name of the companny is done with letterpress ink. The sheer simplicity of this design makes it very classy and elegant, it's one of my favorites.
Coupling embossing or debossing with ink or hot metallic foil can add striking impact to a design. Whether your printed material are business cards, stationery or presentation folders, all of these items can be embellished with embossing or debossing. In addition, the dies selected for either process can be simple or complex. If you’re interested in this concept for your next printed media project, consult with our talented graphic designer on the range of techniques available and what is the best fit for your brand. Reach out to us today for guidance, so your next project encapsulates the very essence you desire.