after hours creative

printing & hot foil specialists

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My logo resolution is too low for printing - help!

Posted by: Peter Saunders on Sunday, June 21, 2015
Many people contact us having been told their logo resolution is too low for printing, or that the logo file is not the correct format. Every professional logo designer will supply you with your logo in various formats including a PDF, a high resolution jpeg, a png with a transparent background, a vector file and possible a layered photoshop file. Vector files are the most important because they can be scaled to any size without loss of quality. They are the file format required for signage, vehicle livery and large format printing. Vector files will have a .ai or .eps file extension.   ..
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No design skills? Here's your guide to designing a professional and effective leaflet

Posted by: Peter Saunders on Monday, April 28, 2014

The success of your leaflet depends primarily on the design and the message. A successful leaflet must grab your potential customer's attention, create interest in what you are selling, and finally induce action by clearing indicating what the recipient must do next.

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How to prepare artwork for spot uv gloss

Posted by: Peter Saunders on Sunday, January 05, 2014

Spot UV gloss artwork needs to be on a separate layer to the rest of your business card artwork. It should be 100% black and needs to cover the entire area you wish to have spot UV gloss added to. The spot gloss file should contain no other artwork elements apart from the spot gloss area and should ideally be created as a vector graphic.

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